The Curse of The Minimalist Aesthetic

Ever since we embarked on the minimalist journey over three and a half years ago, I’ve created this ideal in my head. Asking myself “am I portraying what minimalism is?” on a regular basis.

I love minimalism and what it stands for but it’s different for everyone. Being intentional with everything in your life and eliminating the unnecessary, the clutter, and the things that weigh you down is how I define it.

One thing that I’ve had a lot of challenges with has been the minimalist aesthetic. I’m a very visual person. I like things to be tidy, clean and pretty.

Having that kind of standard, I find myself spending time cleaning, tidying and resetting visual standards after use all the time. Maybe a little obsessive some might say?

Note: if you’re interested, we recorded a podcast episode about minimalist aesthetic.

A mentor mentioned to me a few months ago, “Maša, give yourself the task of writing while the kitchen is messy”. You see, I find this very challenging. Maybe I’m OCD, maybe I’m just someone that likes cleaning, but this would be something that would make me uncomfortable. Michael on the other hand…

When you have an eye for detail, and like your surroundings to look nice, you end up having it at the top of your priority list in more ways than one. I struggle to go to sleep if the downstairs isn’t visually reset.

For example, cushions in their place on the couch, kitchen clean, things put away etc. This is because when I get up in the morning, I like to start my day fresh. I don’t want things from the previous day hanging around.

It never feels good enough

I’ve been waiting to write content about our place and do a tour of our minimalist home after coming up with some blog topic ideas for well over a year, pushing it back every time I look at it.

I keep saying to myself “I’m not ready, our place is not ready”. But what have I created or lack thereof to not feel comfortable sharing with others? Why does our place need to look “perfect” before I share it?

Further reading: Our Minimalist Bathroom Essentials

Watching how others share video and images of their homes, makes me feel like I’m not living a minimalist life. Having five pots instead of two in the kitchen. Having pretty cushions on my couch.

What I quickly realised was that even though I have more stuff than a strict minimalist, I use it all.

I cook a lot and need those five pots in my rotation. I ferment foods and soak nuts and beans, so I need more containers and fermenting tubs that others wouldn’t.

But it’s not about adhering to a minimalist manual (that clearly doesn’t exist), but creating minimalism in your life the way that it works for you.

I’ve noticed I judge myself harshly and am always assessing to see if I feel like a minimalist or not. When I have friends or family come over, I subconsciously check-in to see if I am living my truth and are in line with those ‘values’ that I talk about so much.

I’ve put this pressure on myself to always have a perfectly tidy, clean, minimal home that everyone ooh’s and aahh’s about.

Has my unrealistic standard set me up for failure and dishonesty? Can I keep this up? Does it take me away from other more exciting and important things?

Being honest with myself and what matters to me when it comes to a minimalist aesthetic

I think that everyone has their own priorities, and I feel that creating visual standards and having beautiful and clean lines around me is something I genuinely value and find important in my life.

I know that this is such a first-world topic and I completely understand that not everyone has the time or the resources for these kinds of thoughts and opinions, but I’m certain that some of you that read this will connect with what I’m saying here.

When you like pretty things, you struggle with the concept of having something that is ‘ugly’ if it’s out on display. No one talks about the ugly, yet practical and loved things in minimalism.

The idea of minimalism in itself typically paints a very pretty, simple picture. Just search the term “minimalist home” in Pinterest and you’ll see what I mean.

Frugality is something I think about when I consider more of the uglier side of minimalism. Making do with what you have and getting them from whatever source even if it doesn’t fit your aesthetic.

I do believe that minimalism today is a very different thing to what it used to be. But the premise of its ideals are still very much the same. There are many points in this article that I agree with, but at the end of the day, you do what you wish with it.

It’s not just about the aesthetic. That’s the most obvious thing to pin to minimalism because it’s visual, but as we’ve discussed in great depth over the years, there’s so much to it than (literally) meets the eye.

I find that these ideals drive people away. Watching people on YouTube do the bedroom, kitchen, wardrobe tours of what they own as minimalists. I sometimes wonder if it’s all for show. If they have piles of things in another room or just behind the shot. Does their space actually look like that every single day?

For me, what I would show you, is what I have. This is why I struggle with it sometimes. It has a minimalist aesthetic attached to all that I do. Practical, pretty and minimal. It’s not easy if I’m being honest.

Minimalist style has become a comparison game in 2018. “Let me show you my home so you can strive for that for your own home, even though it may be unrealistic for you.” Every single, and I mean EVERY SINGLE home and person is different in their needs and wants.

What I have in my home, wouldn’t necessarily be what you would have in yours and vice versa. We can’t expect minimalism to mean the same thing to everyone. You value different things to me. You might see some of the appliances that I have in my kitchen as useless as you don’t use it, but it might be a product that I use 4-5 times a week.

Setting the right expectations

Let me ask you this. When you think of minimalism, what’s the image that comes to mind? What do you picture in your head? Think about how that may be setting you up for failure.

It’s nice to have something as an aspirational ideal, but is that causing you more harm than good? I think that this could have been something that I got caught up in, trying to fit into this box until I realised that it’s different for everyone.

As much as you don’t want to let it affect you, it does. We’re all humans after all, and we compare ourselves to each other all the time. But once you become comfortable in what you’re doing and it has meaning to you, none of that will matter anymore. I am okay with resetting my home every single day. Having less stuff around has saved me hundreds of hours, and I’m perfectly okay with the fact that I spend time doing that for myself.

How do you see minimalism aesthetically and what do you value about this lifestyle? Do you feel pressure to look a certain way? Have a certain amount of items in your wardrobe? I’d love to hear your thoughts in the comments below.

And who knows, you might see what our home looks like in the near future.

The Curse of The Minimalist Aesthetic

Other articles you’ll love:

  1. Minimalist Living: Breaking Down The What, Why & How
  2. Why We Don’t Want Kids
  3. 5 Amazing Benefits of Minimalism You Need To Know About
  4. How To Be a Frugal Minimalist


  1. It’s been about two years now since my spouse agreed to go minimalist with me. I had done it before, but I wanted to give him a chance to seek out the lifestyle for himself. Our struggle has been the minimalist “look” or “vibe” that you’re seemingly supposed to have. (Ironically, it often comes across as modern Scandinavian decor.) People who aren’t truly minimalists — who aren’t in it for the philosophy or ideal behind it, and may actually own quite a few unnecessary things — will decorate that way for the “vibe” of the house: everything’s black and white, and maybe silver, with Ikea lamps, lots of plants, etc. Many legitimate minimalists opt for that style, as well. It’s often a very beautiful design and I’m glad it works for so many people! But it can make other minimalists feel like we aren’t really “in the club” if we don’t follow that style. For instance, my husband and I use floor pillows around a palette, instead of a couch, and we have more color in our home than most minimalists would. We have very few actual things (and what we have, we need!) but the look is so different. It’s a shame that people will often judge the quality of your minimalism based on the style of your home. Everyone has different tastes — even minimalists. And although we want to own only those things which bring value and fill a need, we also want to feel at home, and express who we are. And we aren’t all Ikea shoppers, right?

  2. Hi,
    Ive been reading alot of articles on becoming a minimalist and Ive read alot of people going through the same thing. I think you are getting caught up on the label of “minimalist”. There is nothing you get from being considered a textbook minimalist so why strive for the label? Why not adopt the minimalist ways into your life as much as suits you? Think of the minimalist ways as advice on how to help you live a more intentional life. If some of those things dont suit your lifestyle just skip them. Not that I encourage it, but this is how many people treat their religion. They participate in the stuff they want and drop the rest of it. I dont think thats right when it comes to religion but minimalism isnt a religion. We have to remember that minimalism is something people begin to make their lives better. If it isnt working than do what makes you happy. Its okay to live your life alla carte.

  3. I really loved this post. I have been struggling with the idea that I wasn’t a minimalist because I own cute farm animal figures, stuffies, fun blaketts, and posters on my wall, but what this post has helped me see, is that I love All my stuffies and my few small figurines. I love fun colours and patters on bedding, so why should I feel pressure to trash everything I own. The reality is everytime I look at all the things on my wall and all (7) of my figurines, it brings me joy. I use my colourful wolf blanket every night, and my stuffies can help bring me out of a panic attack. My point is that I use and LOVE everything I own. So even if my space doesn’t “look like minimalism” I have gotten rid of so much and my space is tidy and full of things I use and love. Thank you so so much for helping me realise this! Sorry for the very long comment

    1. Hi Ace, thank you for sharing your story and for taking the time to comment. Love your version of a minimalist space—that what it should be like. It is personalised to what’s important to you, not bound by the standards of the internet.

  4. What a relatable post. I agree that we are all different and shouldn’t compare ourselves with others. I don’t aim to have the perfect aesthetic that a lot of minimalists “sell” out there… I do the best I can according to my personal values and interests. Thanks for sharing this article!

  5. I purchased your book this morning. I look forward to listening to it. I think that minimalism means something different to esch person. For me, it really means less STUFF that I have to tend to and it means open SPACE in my home, my car, my backpack, etc. All of this results in an overall calm feeling for me. Great article.

  6. Dear Masa,
    thank you for this post! I am not a minimalist, in the sense that I did not make a vow to become one, but I’ve always been curious about the subject, as I don’t own too much stuff. Just few days ago I made a research on the Internet to have a look to minimalists’ houses and I was struck by what I saw. They all looked like as if they lived in an Ikea catalogue, I felt a sense of coldness and fake. I could never live in a place where it seems there is lacking of real life. I surely appreciate order and cleanliness but still there must be evidences of life in one’s home!
    What you say reassure me about the honesty of your journey in this minimalist adventure and make me feel more “normal” about the visual of my house, that is very old and will never look like what I saw on the web.
    I would like to thank you for your posts that are very inspiring for me and helped me get rid of stuff I didn’t deserve anymore. That made me feel better and with more space, outside but most of all, inside.
    Warm greetings from Italy!

    1. I love how you added that there must be evidence of life in one’s home! That’s so true. I do find myself sometimes trying to make it looks a display home more than a home that has been and is lived in. Thanks so much for sharing your thoughts on this Simona and glad to hear that you’re making these positive changes 🙂

  7. Great post! I am in a very similar mindset – I could never sleep if there were dishes in the sink or the house wasn’t tidy. It caused great anxiety in me! I have since converted my life into a pursuit of hygge, which is less minimalism and more intent with my home in order to minimalise my anxiety and be content in my home. But I find myself constantly desiring to clean in an almost OCD way to keep that peace.

    1. Thanks for sharing Courtney. It’s so hard not to slip into it and to just pretend like it’s not there right? Good on you for addressing and bringing them to the front of your mind.

  8. After reading this, I’m struck by how much energy we all seem to invest in measuring ourselves and measuring others — and judging, judging, judging! Seems like way too much focus on whether or not we’re failing. Why not focus on our successes on the path of life, little or big? Minimalism is a journey and not a destination. My version of minimalism is making a daily effort to choose everything in my life by my own standard of it’s value in my life. There’s no emphasis on “white space,” a count of the items I own, a measure of how often I use something, what someone else will think. Since I’m on a path to become live more of my life like a “digital nomad,” my measure is “will I want to take it with me” when I move to my next home?

    1. Thanks for your insight Linda. It’s such a tricky thing this judging business. We all know well to tell others not to do it or to be kinder to themselves, but should really be listening to our own advice. Good on you! Best of luck on your journey 🙂

  9. Thank you, thank you, thank you! I, too, have often felt like I wasn’t minimalist enough after a Pinterest overload. Your words have helped re-inspire me to continue the journey and appreciate what I am doing.

  10. Thanks for the post Masa.
    It seems that people today confuse minimalism as the end instead of the means. On Pinterest and other social media you will hear about how you can’t own more than 500 items or other ridiculous objective standards if you are a ‘real’ minimalist. Instead we should focus on how minimalism is the means to reach the end of living intentionality, which will always be different for everyone.

    You could also take this concept and apply it to veganism. Again, veganism is not the end, but instead the means. The end is to eliminate or at least reduce the suffering in this world.

    Anytime you feel enormous pressure to meet a certain standard ask yourself if this ideal is being treated as the end when it should be the means to a more important end.

  11. Great post thanks. I am very new to this and have not really started my Minimalist journey. I have purchased your book and will read this when I get it and start putting things into action. I am looking forward to tweaking my lifestyle to be less materialistic. I live in the country and have cows, sheep, horses, pigs, chickens and dogs (all Vegan) so I will not be aspiring to the look at other’s homes but will have it to suit our environment and life. Thanks again for writing this and I really appreciate that you write these blogs etc.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.