Through previous articles and podcasts, something keeps creeping into my mind about how we can all make a positive impact on the world.
Itโs the notion of using your skills, curiosity and passion for inspiring, educating and entertaining an audience to make better decisions and ultimately saving more animals.
So I wanted to write a post on a topic Iโm comfortable talking about in the context of activism, blogging. My goal is to provide ideas for those who may have the skills to start a vegan blog.
The idea of having more vegan content creators is fascinating to me. As much information as there is on the internet about a vegan lifestyle, it pales in comparison to the non-vegan content.
When youโre in a vegan bubble, you recognise the same names that come up time and time again in your feeds. But thereโs always fresh new talent ready to contribute something a little different, and perhaps more forward-thinking and relatableโall with the mission of saving more animals.
So if youโre that person, and you have the talent, and more importantly, the courage to share your vegan ideas with the world, then hopefully this post will give you some reassurance that you can start and lead an impactful cause.
With the rise of veganism and therefore the demand for vegan content, now is a great time to use blogging as a form of activism.
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But before I get into these topics, I want to make sure I set the right expectations with you:
- This is not a typical โhow to start a blogโ post. Even though I could write those steps in my sleep, thatโs not what TMV is about. Plus thereโs plenty of that kind of content online, the best in my opinion is Fizzle’s, Start a Blog That Matters course. Ironically, I believe this post addresses the hardest part about starting any blog by addressing the question, โwhat am I going to blog about?โ
- How I define blogging goes beyond the format of writing and photography. Blogging could mean any form of online publishing, be it a YouTube channel, a Podcast or a killer Instagram account. We all create and consume content in different ways, so please be open to the format as you plan your vegan content.
- The ideas I present in this post are neither groundbreaking nor original. I donโt think any content at this point. But one thing Iโve learned about publishing online for over six years is that your voice matters as much as your topic. Your unique and honest point of view on a common theme can still be compelling. It comes down to how much you care about what youโre publishing.
Okay, I think weโve set the table. Get into these vegan blog ideas.
1) Vegan Foodie Blog
Itโs one of my great pleasures to watch other people eat vegan food at some of the most delicious looking menus around the world. I know I could be doing better things with my time, but what can I say? Itโs addictive!
More importantly, imagine the experiences you could create for transitioning and experiencing vegans alike documenting your food journeys. Showcasing new restaurants and cafes builds credibility and normality within the vegan movement.
If you have a passion for food tasting, becoming a vegan foodie blogger could be a relatively easy way to start publishing.
Now, like any project, thereโs a good and bad way of approaching a vegan food blog.
Here are some observations Iโve made for food blogs that do well:
- They take it seriously. This seems obvious, but thereโs a level of care and attention to detail from popular foodie bloggers. They take the time to research where theyโre going so they have context on the cuisine and the founders, and they spend time deciding what to order on the menu that makes the most sense for their audience.
- Great food bloggers take amazing photos. This doesnโt mean that you need a professional camera. You can take a fantastic picture on your smartphone. But to get the shots you want, it often means holding off on eating, disrupting the present moment with who youโre with, standing on tables for composition, finding the right angle for light, and sometimes looking like a crazy influencer. You must really love the process to capture the photos to do justice to food.
- Lastly, they tell an engaging story about the food theyโre tasting. And they consider the practical details of what their audience wants to know. Was the food affordable? What were the portion sizes like? How was the service?
You can take it further and create your own rating system for each vegan food experience you have, much like how reviewers rate movies or albums.
So what could be a quick snap on your phone and uploaded to your Instagram account could be so much more. If youโre going to be a vegan foodie blogger, why not have the goal of having people come to depend on your reviews to try amazing plant-based food around the world?
2) Vegan Recipe Blog
When someone thinks of a vegan blog, more often than not theyโre thinking of a recipe blog. And understandably soโveganism is usually associated with what we eat, as itโs the hardest behaviour to change about our lifestyles.
I donโt think there could ever be enough vegan recipes in circulation. Teaching folks to cook vegan food will inevitably make their vegan journey way easier to maintain.
So if you have a passion for cooking, you can challenge yourself to create and share vegan recipes online.
Weโve published hundreds of vegan recipes over the years with varying degrees of success. Here are some things weโve (actually Maลกa) have learned along the way:
- Photography is everything. As a recipe creator, you need to dedicate as much time to photography as you do to cooking. People are visual when it comes to deciding whether to try a recipe or not, so you have to make it look good.
- When creating recipes, think about the food that has influenced you in your life. Think about some of the best meals your parents have cooked for you. Where have you gone recently that blew you away with their menu? Injecting your personal influences into your cooking will help to make your recipes stand out.
Recipe creation is fun and rewarding. More importantly, vegan recipes encourage people to try plant-based food, which is always a positive thing.
3) Vegan Fashion Blog
Fashion is an emerging topic in the vegan community, as more brands innovate to find ethical materials without compromising style and quality.
Vegan fashion is an incredibly small niche. Try going to your local department store and asking the shop assistant for vegan-friendly clothes. Youโll be met with a confused look!
Many vegans accept that they need to do a fair amount of their fashion shopping online.
If youโre interested in fashion and your close friends and family have already come to you for fashion advice, perhaps you could take your skills online and reach a broader community about vegan textiles, researching tips, and putting together amazing outfits for each season.
You can spend time documenting your journey transitioning to a stylish vegan wardrobe with gorgeous imagery and storytelling.
And if things are not going as planned, share that with your audience. We could learn from your mistakes as much as your successes.
4) Local Vegan Blog
One of the things weโve overlooked in running blogs over many years is the power of locality.
We used to think that blogging was about using the internet to reach a global audience. And while having a global reach is pretty surreal, providing relevant information to a hyper-local community can be far more engaging and impactful.
As an aspiring or seasoned vegan, how many times have you searched for some vegan-related resource in your city or town?
What if you had a reliable vegan blogger who was always keeping you up to date on any vegan activities in your local area?
If youโre interested in becoming a leader in your community, you can start a local vegan blog by doing the following:
- Capturing vegan events; whether itโs a speaker, panel, or market. You could also give some commentary about the event through your experience.
- Showcase new vegan shops that open up in your area. You could provide a quick review of the features and what type of vegan products they have.
- Food guides. As a vegan foodie blogger, you can become a professional local taster by sharing feedback about some of the best and worst vegan meals in town.
- Create awareness of vegan services in your area whether itโs health professionals, vets, cleaners, gardeners, accountants amongst many others.
- You could report on local animal sanctuaries and make your community aware of how they could support them.
I feel like I could go on and on with what you could blog about at a local level. This is probably the most exciting category on this list for me as its content is so relatable to what people need.
We want to know how we can become and stay vegan, and it starts with whatโs happening in your environment.
Maybe you could start a blog with some friends to share the load of content. Have fun with it! Your community and animals will appreciate your efforts.
5) Vegan Society & Culture Blog
To go in the complete opposite direction to local, if youโre a big thinker, you could try your hand at a vegan society and culture blog.
This style of blogging will give you a platform to share your thoughts and ideas about whatโs right and wrong in veganism.
Here are some examples of topics off the top of my head:
- How does veganism relate to human rights?
- Whatโs the impact of globalisation on access to vegan foods?
- Honey bees and veganism
- Veganism in developing countries
Man, my head hurts thinking about some of these ideasโbut theyโre incredibly interesting to learn about, and spark meaningful conversations.
So if you like spending time researching big ideas and writing long-form articles about veganism in society, this could be the type of blog for you.
6) Vegan Interview Blogs
Perhaps youโre not a natural researcher, but youโre incredibly curious about people. Then you could consider starting an interview blog where you share insights from everyday people, high-performers, thought leaders and everyone in between.
What I think is interesting about interviews is picking a theme for a series, for example:
- A series interviewing vegan women about their thoughts on dating vegans versus non-vegans.
- A series interviewing professional vegan athletes.
- Or a series interviewing vegan activists to pick their brains about different campaigns.
You donโt have to stick to one type of interview format, but itโs certainly something worth exploring.
Also, while you could interview people on your written blog, you could look at starting a podcast and capturing the audio as well.
7) Vegan Nutrition Blog
If thereโs one thing Iโm noticing more about the vegan movement, itโs the challenge of navigating increased access to vegan junk food.
Itโs so tempting to indulge in highly processed foods just because theyโre vegan.
So itโs important to have folks who have the expertise and passion for vegan nutrition to help fellow vegans make better food choices and achieve their health goals.
I wonder if a series of posts breaking down standard vegan junk food options and the impact of their ingredients would be interesting?
Or you could talk about macronutrients and the right balance for different body types.
Then, of course, there are common questions about vegan supplementation for adults and children.
This could make for an interesting blog. Just be mindful that audiences regularly challenge nutritional advice vegan or not because it just happens to be a topic where people have a lot of opinions.
So if you step into this market, make sure you do your research and present yourself in an objective and approachable way.
Or you may be more outspoken, and thatโs okay too. Just be prepared for it ๐
8) Vegan Fitness Blog
Staying on the theme of health, another tried and truly popular blogging niche is fitness.
It seems like audiences are infinitely curious about different workout regimes, leggings, or endurance sportsโand itโs no different for the vegan community.
I think whatโs going to become increasingly engaging in this niche is focused exercise activities.
If youโre a cyclist, stick to cycling. If youโre a weight lifter, stick to weight lifting. Martial arts, cross-fit, yoga, you get the picture.
This is not to say that you could never branch out, but at least when you get started, you can become known as the vegan yoga guy or the vegan MMA girl.
In terms of format, you can capture your fitness training through words and images, but it might be worth exploring video whether itโs on YouTube or social media to give your audience clearer visuals to follow your instructions.
9) Vegan Illustration Blog
Okay, first of all, if you can draw, Iโm jealous. Secondly, if you love to draw and youโre vegan, use a blog to share your art with the world!
Whether itโs posters, comics, short stories, whatever youโre being pulled to, you could use your skills to communicate the practice of compassion in society.
Beyond publishing your work online, having a blog will keep you accountable for creating art consistently, which means youโll get better.
Help animals by telling stories through your art. Because there arenโt many art blogs in existence, your blog would instantly be unique.
10) Vegan Marketing Blog
With the rapid growth of vegan businesses all fighting for attention, thereโs a real opportunity to teach these ethical businesses how to increase their visibility online.
If you have a digital marketing background and want to help vegan businesses shift the demand and supply of vegan products, then a marketing blog could be for you.
You could publish content about how businesses can define their audience, content marketing, unique selling propositions, copywriting, social media and all of the other buzzwords I recall from my business degree.
But what makes your blog unique is that youโre talking through the lens of helping these businesses reach vegan customers.
So your positioning by its very nature will be polarising as itโs not just another marketing blog, itโs a marketing blog for vegan businesses.
For example, you could run experiments on the effectiveness of using the word โveganโ in a business name, or how to reach conscious consumers in Facebook groups.
Your marketing blog could also be a foundation for your consulting serviceโas you get to build credibility with prospective clients by sharing free content on your blog.
11) Vegan Fact Blog
I got this idea from our friends as they were talking about the effectiveness of factivismโwhich is the process of publishing well-researched facts as it relates to a particular topic.
By doing so, people use your facts to share with their networks, spreading the message.
I think this could be remarkably powerful in the context of veganism as vegans are always looking for facts to share with non-vegan audiences.
For example, you could pull data for the growth of the search term โveganโ in Google across different countries and create an infographic.
Obviously, this type of content would involve quite a bit of research, but if you have those skills, the output could be transformational.
Maybe you donโt post as frequently, perhaps once or twice a month, for instance. That way, you give yourself time to do your research and write your findings in the form of a blog post.
You could quickly become a go-to resource for fellow vegans looking to strengthen their arguments.
12) Vegan Travel Blog
Travel blogs are some of the most popular blogs on the web. People love inspiration and escapism when watching folks go to new cities around the world.
I personally love travel blogs, especially ones on YouTube. Itโs like watching a little travel show.
But as much excellent travel content as there is on the web; there isnโt much that is vegan-friendly. And why would vegan travel content be so important?
A big part of travel blogs is showing their audience different types of businesses, whether itโs food, clothing stores, cruises, tours etc.
So how cool would it be to capture all of those examples, but vegan instead? You could travel to countries that offer vegan cruises, vegan malls, and of course the best vegan eateries on the planet.
This will inspire vegans and non-vegans alike to experience different types of vegan businesses around the world. Thatโs undoubtedly a positive idea for the movement.
But because there are a lot of travel blogs, you need to make sure you nail your basicsโphotography, video (if you do vlogs), storytelling. This is all still important to create engaging travel content.
13) Vegan Parenting Blog
Even though Iโm not a parent, I could only imagine the challenges that come with trying to raise vegan kids.
Here are a few questions/topics that come to mind:
- How do you introduce veganism to your children?
- How do you deal with friends and family who disagree with how youโre raising your children?
- What do you do if your spouse isnโt vegan and isnโt supportive?
- What vegan-friendly bath wash do you recommend using on your baby?
Parents are always looking for advice and relatable experiences, and this is only heightened when you add veganism to the mix.
So if youโre a parent that has experience in this area, you could create a blog sharing stories, tips, failures of trying to raise vegan children.
Think about how you can help parents around the world continue to live in line with their values. Documenting your parenting journey will also make you more mindful of how you approach parenting, and will hopefully give you more insight as to how to be a better parent to your children.
14) Vegan News Blog
People love staying up to date with current events, and itโs no different when it comes to vegan content.
A vegan news blog could be a small digestible write-up of all the trends in the vegan world.
- Which celebrity has become vegan?
- Backlash from a recent activist campaign
- The world’s first vegan (insert black)
The challenge with this type of blog is that you need to have a system in place to capture all of these sources of news so you can quickly turn it into content for your audience. This means being plugged into social media and RSS feeds to stay in tune with market trends.
A way to perhaps reduce the overwhelm is to focus on vegan news within a country or region. That way, your content is a little more focused as you localise your audience.
This doesnโt mean you canโt add global news. But even then you could tie global news back into what it means for your area.
15) Vegan Beauty Blog
Cosmetics is one of the largest markets in the world, but unfortunately, some of the biggest brands use animal ingredients in their products.
We need more voices in the beauty niche advocating for cruelty-free options that still perform as non-vegan alternatives.
Thereโs so much content you could create with vegan beauty.
You could do makeup tutorials, product reviews, bathroom tours, ingredient analysis, just to name a few.
If youโre already passionate about vegan beauty, why not share your interest in a blog educating and inspiring people to think more consciously about the beauty industry and the impact of their choices?
16) Vegan Activism Blog
If youโre an experienced vegan activist, you could teach other vegans how to do effective animal activism in their local area.
You could review campaigns youโve been a part of to dissect what worked and what didnโt. You could show how you respond to difficult questions when interacting with non-vegans.
When we talk about effective activism, weโre talking about excellent communication skills. If this is what you do, you might be missing out on the opportunity to help others do the same to increase the awareness of animal oppression.
17) Vegan Gardening Blog
Iโm not a gardener by any means, but I do know that the gardening community is one of the most passionate ones in the world.
People are mad about gardening. And with the rise of veganism, thereโs more consideration to the practices of gardening including; how to protect your veggie garden from insects without being harmful, how to prepare your soil, how to get started with composting in an apartment, and so much more!
Whatโs interesting about this niche is that the best way to teach people is by showing them your process. You could write posts with images documenting your approach to vegan gardening.
Your blog also acts like your gardening diary, which would be gratifying to look back on to see your progress.
Do you have any more ideas to start a vegan blog?
Hopefully, by now, you have a much clearer idea of how you could get started with vegan blogging as your contribution to help animals.
But even though itโs taken me many hours to pull this list together, Iโm sure there are more examples. If youโve thought of some more, let us know what your idea is in the comments below.
My dream is that over time this post becomes a resource to encourage people to start publishing their ideas online and growing the amount of vegan content on the internet.
If you think about most peopleโs reasons for becoming vegan, it starts with content they read, listened or watched. This is the impact blogging can have on the vegan movement.
Thank you for taking the time to read this article.
Other articles you’ll love:
- 38 Vegan Business Ideas To Help Change The Demand of Ethical Products
- 12 Approachable Ideas To Grow The Animal Rights Movement
- 50+ High-Quality Vegan Blogs Worth Following
Hey, really lovely ideas you mentioned up there. I also love veganism and started a blog about it. People are confused about their food & other products, is it vegan? So I made a website where everyone can find that answer using a vegan ingredient checker. In my blog section, I also write about different food & other product brands like fashion and their vegan status. I think it’s a great option to make a vegan blog. Let me know what you think…
It’s funny, but when I first decided to embrace veganism I wanted to make a difference. I guess many people think like this because you can’t believe how bad the animal agriculture system really is. I started a Facebook page about the pig industry because it seemed to me these were the worst treated of the animals we farm. Naively, I genuinely thought that as soon as people understood what was happening they’d choose to stop supporting it.
Long story short, no. They won’t.
I have huge respect for anyone who blogs or Youtubes and actually does make a difference, it sure seems hard to do. And for anyone who tries and finds that they aren’t achieving the cut-through that they’d like, I’d say it doesn’t matter *that* much. Every little bit helps and you really are doing something positive!
Thanks so much for this article. I now feel more confident to start my own vegan recipe blog. Knowing that I can bring a unique perspective despite the field being quite saturated is quite encouraging.
Great inspiration Michael! Thankyou! I would also need a how-to-start instruction though. I am 55 and have never blogged ๐ Any advice?
Hi Anna! Good on you for wanting to start a blog. I recommend you follow this guide to get up and running. It will be a learning curve, but you don’t need to know any code, and you’ll feel very satisfied.
Hi Michael, I just wanted to drop a line after reading this great post about how to start a vegan blog. I love the way your enthusiasm to share a plant based lifestyle with the world shines through. I started my blog (https://loveveganliving.com) earlier this year and it is still evolving. When I read this post, apart from enjoying it across the board, I was particularly thrilled to read your suggestion of creating a vegan art blog. I’m an artist but hadn’t though of including my art in my vegan blog, although funnily enough and in pure synchronicity, yesterday I was wondering about how to do something with my art, and now today I come across this! Your post has definitely got me thinking (even if I’m not sure what the result will be in the end), so I just wanted to say thank you!
Wishing you all the best,
Soraya from Love Vegan Living
Hi Soraya, I’m grateful you got some inspiration from this post. And kudos for starting your blog earlier this year. I’m intrigued to see how you’ll go about incorporating your passion for art with veganism. Thanks for sharing.
I love this article. I’ve just started blogging after being vegan for almost 10 years and being a personal trainer for about 5 years. I really enjoyed your article. Thank you for posting it there are so many types of vegan niches that I didn’t even think about!
Sorry Ashlynne, we only just saw your comment. It’s cool to see how you’ve combined your experiences in both veganism and fitness on your blog. Keep on posting! Thanks for taking the time to comment.
Hi Maลกa and Michael,
I stumbled across your blog a few weeks ago after googling “vegan minimalism” (two of my interests, and topics I’ve always felt go hand-in-hand).
Since then, I’ve been steadily devouring your content!
I love your style of writing, comprehensive articles, clean website design and beautiful photography.
This post particularly resonated with me, as I’ve been contemplating starting a website (as my own form of activism) for a while.
Number seven (vegan nutrition blog) particularly caught my eye, as I feel like there’s a lack of content (and a lot of misinformation) in this space.
Thanks so much for the inspiration!
Hi Rach, I’m so glad you’re enjoying the content and align with both philosophies ๐ Yeah there’s undoubtedly an opportunity with vegan nutrition, especially content that’s incredibly well referenced. I hope that you at least dabble as there’s so much to gain.
Thanks again for your kind words! Michael
Thank you for this wonderful article, I have read it many times over as I look for inspiration for my own blog. I look to other vegan bloggers and admire yours and so many others.
You’re welcome, Angela! I’m so glad this post has given you inspiration for your blog ๐
I found this post while actually researching information about starting a blog. I am 60 and want to reach the “mature” audience that would benefit from learning about a WFPB lifestyle. I want to share information about health, diet, ethics/compassion, environmental impact, and so much more. I am alarmed that so many people in my generation are oblivious to the consequences of what they eat and how that’s dictating their health as they age. Or how animal product consumption impacts the environment. I feel compelled to share information and hopefully improve the quality of life for whomever I can reach. I am also an artist, but I hadn’t considered integrating my art in my blog. Thank you for that suggestion. I’m going to have to do some brainstorming now!
Hi Gayle, I’m so glad you stumbled across our post! I love the idea of going after that audience, and with the addition of art, it sounds like you have potential there. Good luck with your brainstorming and feel free to reach out if you have any specific questions about getting started ๐
Hey ๐
Loved reading this post! I’m also a minimalist vegan & your blog totally resonates with me.
Another blogging option could be “Vegan DIYs” as I’m sure there would be a lot of minimalist vegans who would prefer to make their own personal care/home care products using natural ingredients. I myself have a recipe + DIY blog but haven’t been that serious about blogging for a while. Your posts inspire me to start working on my blog with more passion ? thank you!!!
Oh, what a great idea! Thanks for sharing, and thank you for being so selfless with your blog. Keep on going!